CPQ

Configuring products, determining prices, and creating quotations – these are all labor-intensive and time-consuming processes. SAP CPQ enables you to make these processes more efficient and offer your customers better shopping experiences. And this applies to both: classic sales and e-commerce.

Thanks to CPQ you create individual and customized product offers tailored to the customer’s needs – precisely and efficiently. In combination with the appropriate commerce, crm and service solutions, you thus unleash the entire performance spectrum of CPQ. Automate and accelerate sales processes company-wide and offer your customers a customer experience that delights.

In sales, CPQ supports employees in quickly creating error-free and reliable quotations for complex products. The configurator only allows product configurations that are valid and not mutually exclusive. The advantages: Sales staff do not need to have all the product features as well as their possible combinations in mind, and there is no need to coordinate with manufacturing. Overall, sales gains efficiency. This is because quotation management takes less time and the error rate is reduced.

By integrating the CPQ software into the Commerce systems, visitors to your online store can design complex products according to their own ideas. In the online store, even new customers can use Guided Selling to find the right configuration in a self-determined and convenient way. What happens next depends on the company and sales structures. Do customers receive prices and offers straight away, or do the entries end up as a preconfiguration in the sales department or with retail partners? Flexibility is one of the many strengths of CPQ. The solution supports a wide variety of sales processes in B2B sales.

CPQ obtains the required data it needs for product configuration and pricing directly from ERP. This means no data silos, no duplicate data maintenance and no additional administrative effort. Any templates for the models of complex products are defined in the ERP. As soon as data maintenance updates the ERP, CPQ gets access to the latest version. The whole thing takes place in ECC (LO-VC) or in S/4 HANA (LO-VC or AVC).

CPQ stands for Configure, Price, Quote. Or from the user's point of view: configure, add to the shopping cart and check out. When set up correctly, the purchasing process really does work that simply. The complex processes run behind the scenes.

The entire performance spectrum of CPQ is unleashed through integration into the system landscape. The application scores particularly well in combination with a B2B online store or service portal. Product, price, production, customer and delivery data are thus elegantly brought together. CPQ takes contract agreements into account, generates offers, creates dynamic documents or forms and accelerates the entire sales process. How intensively you want to integrate CPQ into your processes is up to you. From product configuration to sales performance reporting and in-depth analysis, there are numerous options open to you. An absolute upgrade for the sales team and the customer experience.

A powerful CPQ solutions is SAP CPQ. It comes with preconfigured integration capabilities with SAP Commerce Cloud, SAP Sales Cloud, and SAP Service Cloud. In addition, the connection to third-party customer relationship management systems is straightforward. The connection is particularly convenient via the SAP Business Technology Platform (SAP BTP).

In online stores and websites based on SAP Commerce Cloud, SAP CPQ enables the configuration of complex products. Guided Selling leads customers and trading partners to the product with the desired properties. This is even true for complex products with millions of possible combinations.

CPQ Software and SAP Sales Cloud are a brilliant team. In combination, they calculate and create complex quotations taking into account existing contracts and agreements, current price structures and set minimum margins. Release processes and shipping of the offer run via SAP CPQ.

Products can also be reconfigured via the service cloud. This makes it particularly easy for customers to adapt equipment or order precisely fitting spare parts. Important information that is tailored to the configured equipment also quickly gets to where it is needed with Service Cloud and CPQ software.