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Aug. Winkhaus GmbH & Co. KG

At Aug. Winkhaus GmbH & Co KG, the SAP landscape is operated from the managed private cloud. To improve its customer experience, the company opted for an innovative B2B/C platform based on SAP Commerce, including functions for product data management, product configuration and integrated inventory management.
  • INDUSTRY

    Metal processing industry, Plastics processing industry
  • TOPIC

    IT Services, Customer Experience

About Winkhaus

Winkhaus - The company

Winkhaus has been impressing its customers with innovative products and competent service for over 160 years. Window manufacturers and dealers, architects, building owners and users around the world value the wide range of services and high quality of Winkhaus intelligent window technology, door locking systems and access organization. Our traditional family business is based in Telgte, Münster and Meiningen, among other places, and has international subsidiaries in eight countries.

IT-SERVICES - THE PROJECT

At Aug. Winkhaus GmbH & Co KG, the SAP landscape is operated from the managed private cloud.

Customer benefits

  • Stable operation of the systems
  • Compliance and security
  • Innovation in the data center included
  • No need to build up know-how
  • Calculable and transparent operating costs
  • Low capital commitment
  • Scalability of the systems
  • Everything from a single source - one-stop store

CLOUD COMPUTING INSTEAD OF TRADITIONAL ON-PREMISE OPERATION PROVIDES US WITH SIGNIFICANT ADDED VALUE, LOWER ADMINISTRATION AND BETTER SCALABILITY.

DR. DIRK KETTRUP, HEAD OF IT/CIO
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Web session Aug. Winkhaus

Successful in e-service

with digital customer & service portals for retail partners & processors

CUSTOMER EXPERIENCE - THE PROJECT

THE INITIAL SITUATION

The aim was to create an omnichannel platform that could map the extensive product portfolio, including complex configuration options, in a B2B/C-compliant manner. A dedicated partner portal was to create special incentives for B2B sales and direct contact with end customers was to be expanded in order to provide them with the best possible support from the information search to the purchasing process.

THE CX PROJECT

Efficient product data and media management enable the optimal implementation of the omni-channel strategy and ensure a professional e-commerce presence. The innovative shopping cart tool and the service-oriented partner platform, including integrated inventory management, ensure a seamless customer experience along the entire customer journey.

Solutions used

  • SAP Commerce Cloud
  • SAP Marketing Cloud
  • Media Management
  • Download Portal
  • Session Monitor
  • Translation Management

WITH OUR OMNICHANNEL PLATFORM, WE ENTER INTO DIRECT DIALOG WITH OUR CUSTOMERS AND PARTNERS AND TAKE COLLABORATION TO A WHOLE NEW LEVEL.

DR. DIRK KETTRUP, HEAD OF IT/CIO

Contact IT Services

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Oliver Waffenschmidt Senior Director Specialized Sales
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CONTACT CUSTOMER EXPERIENCE

Kontakt Thomas Tenbieg
Thomas Tenbieg
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